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Company Profile

OZ INFO was formed in January 1990 as a wholly Australian owned independent marketing information resource centre, catering for all market research services, consultancy information and data handling needs.

A total coverage of market research and marketing information services together with geo-demographic and data mining techniques, has established OZ INFO , an industry wide reputation as the one-stop independent marketing consultancy. A large number of Australian, and several overseas market research agencies and many prominent organisations utilise the unique OZ INFO infrastructure.

The premise for any OZ INFO activity is realising each client’s specific needs in whatever capacity required, at whatever stage of the information gathering process. If we cannot initially address any task, we will find or recommend the best options or persons to accomplish the required result.

The key distinctive feature of OZ INFO is its acknowledged independence, expertise and ability to undertake a project whether across a broad range or within a specifically focussed area of information handling.

As can be ascertained from our highly representative client list, OZ INFO is the truly all Australian owned independent marketing research infrastructure and marketing resource organisation. Our competence and ability to deliver to each client’s individual needs is highly respected throughout the market research and marketing consultancy industries. 

In January 2010 OZ INFO merged and incorporated the FieldForce Research Company thus creating a larger presence in both Sydney and Melbourne. 


The business activities undertaken by OZ INFO are as follows:

  • CATI   -   Computer Assisted Telephone Interviewing.
  • Online Surveys
  • Central Location / Intercepts
  • Door to Door
  • Mystery Shopping
  • Face to Face Interviewing
  • Focus Groups
  • Sample Creation
  • Data Entry and Coding
  • Data Analysis and Statistical Processing